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A simple email to send your donors on Valentine’s Day

Episode #313

Sometimes it’s hard to be creative.

Especially when it comes to sending donors an email.

In this special Valentine’s Day episode, Shanon Doolittle dishes out some creativity and inspiration for you.  She’s going to give you a very simple and fun idea for an email you can send to your donors.

BONUS POINTS:  You get bonus points if you also use this idea for personalized letters or notes to donors, volunteers, clients, and even staff.  🙂

Shanon’s simple idea is going to have you smiling.

Want even more creative ideas and inspiration?  Come meet Shanon in person at this year’s Nonprofit Storytelling Conference.

Do you have any tips around fun emails to send donors?  If so, please share them in a comment box below the video. Thanks.

For your own free subscription to Movie Mondays, click here.

Click here to watch Shanon’s other Valentine’s Day episode.

Comments

  1. Chris Davenport says

    February 4, 2018 at 6:47 pm

    Do you have any tips around fun emails to send donors? If so, please share them. Thanks.

    Reply
    • Patti says

      February 11, 2019 at 5:23 am

      Love this!!

      They’re safe after school
      Their homework gets done!
      Because of you,
      Our kids have fun!

      Reply
  2. Darrell Nelson says

    February 5, 2018 at 5:28 am

    Roses are red, violets are blue, water is clean because of you.

    Roses are red, violets are blue, the children are healthy because of you.

    Roses are red, violets are blue, we appreciate our donors and that would be you!

    Reply
    • Shanon Doolittle says

      February 5, 2018 at 6:39 pm

      Three for three! I love all these, Darrell. Thanks so much for sharing!

      Reply
  3. Mary Ann Ault says

    February 5, 2018 at 7:14 am

    Love this. I remembered your message last year and am sending a Valentine’s Card to all my clients and employees. This is such a great way to surprise them with a note of thanks and appreciation at an unexpected time. Thanks for the inspiration Shanon (and Chris!). I love the examples you shared at the end!

    Reply
    • Shanon Doolittle says

      February 5, 2018 at 6:44 pm

      Reading this makes my heart do cartwheels, Mary Ann. You’re about to blast a whole lot of love into the world! And hope you get tons back in return.

      Reply
  4. Stacey S. says

    February 5, 2018 at 7:56 am

    Roses are red,
    Violets are blue,
    Shanon you inspire us,
    by being awesome you!

    Oh, this poem thing really is easy 🙂 Thanks for the inspiration and putting a smile on my face this Monday morning!

    Reply
    • Shanon Doolittle says

      February 5, 2018 at 6:45 pm

      And thanks for putting a smile on mine! ((hug))

      Reply
  5. KerryAnn May says

    February 5, 2018 at 8:00 am

    Spayed and neutered
    And eartipped, too
    Head bonks and purrs
    We appreciate you

    Reply
    • Shanon Doolittle says

      February 5, 2018 at 6:47 pm

      Purr-fec-tion! ????

      Reply
  6. Kate says

    February 5, 2018 at 9:25 am

    A few years back, our organization ran a campaign to expand the maternity unit at our hospital. After the campaign, as a stewardship activity, I would take pictures of the illuminated green light (indicating that a baby was coming into the world) outside of a patient room ensuring that in the photo, you could see their named gift plaque. I would send it them with the subject line “You had a baby today!” and the email content would be to remind them of the impact of their gift and how grateful we were for their support. Always met with great appreciation.

    Reply
    • KerryAnn May says

      February 5, 2018 at 2:20 pm

      believably powerful! nice connection

      Reply
    • Shanon Doolittle says

      February 5, 2018 at 6:52 pm

      Love. Love. LOVE! I’m doing a “Stewardship Made Simple” presentation in a few weeks, and I’m so going to tell the audience about this and you, Kate. Inspiring!

      Reply
      • Stacey says

        February 14, 2018 at 12:37 pm

        Thought of another:

        When times are good
        And times are bad,
        You are always there
        To give a helping hand.

        Reply
  7. Sherrie Rose says

    February 5, 2018 at 1:06 pm

    Here is my Valentine’s love note to our volunteers! We provide free transportation to seniors.

    From here to there
    and in between,
    Because of YOU,
    our seniors are seen.

    Reply
    • Shanon Doolittle says

      February 6, 2018 at 9:43 am

      “Our seniors are seen.” That has so many (lovely) meanings, Sherrie! If I was a volunteer and receive this, I’d do backflips of joy.

      Reply
  8. Brien McCarthy says

    February 7, 2018 at 10:29 am

    I work at a school named Providence and our colors are blue and red.

    Providence is red
    Providence is blue
    It’s mission impossible
    Without you!

    What do you think?

    Reply
    • Shanon Doolittle says

      February 7, 2018 at 2:54 pm

      So clever using your school colors! (And convenient too.) I like it. You could also do Providence is red, Providence is blue, our community is powerful, because of people like you. (I may have peeked at your website. ????)

      Reply
  9. John says

    February 9, 2018 at 9:19 am

    Roses are red
    Chrysanthemums are pink
    You’re one awesome donor!
    That’s what we think!

    And below that we said:

    Shanon,
    You’re generosity is the heart
    that keeps us alive.
    Happy Valentine’s Day!

    Reply
    • Shanon Doolittle says

      February 9, 2018 at 12:06 pm

      ???????????? = ????????????

      And you are the sweetest! Thanks for making my day, John. ????

      Reply
  10. Brittany says

    February 12, 2018 at 7:30 am

    You feed the hungry
    And give clothing, too
    You give hope to our neighbors
    Just by being you!

    I’m thinking of using this to create a short video for social media. Thank you for the inspiration!

    Reply
    • Shanon Doolittle says

      February 14, 2018 at 11:27 am

      Two hearts up! This is perfecto. If you create a video, send it to me please! I’d love to see it. (And send you a digital heart five!)

      Reply
      • Brittany says

        February 20, 2018 at 6:11 am

        Thanks! Here’s the link to our video on Facebook: https://www.facebook.com/svdppitt/videos/1598975826804871/

        Reply
  11. Alicia says

    February 12, 2018 at 8:20 am

    Doors are opened, a better future is seen.
    Because of people like you, children are free to dream.

    Reply
    • Shanon Doolittle says

      February 14, 2018 at 11:28 am

      All the feels. This gives me goosebumps. Thanks for sharing, Alicia!

      Reply
  12. Louisa Gaylord says

    February 12, 2018 at 10:07 am

    Roses are red,
    Our Dreamliner is blue.
    We are so lucky
    To have friends like you!

    (For an air and space museum)

    Reply
    • Shanon Doolittle says

      February 14, 2018 at 11:33 am

      Amazing, Louisa! Perhaps I should tweet this to Boeing too? 787, you look so fly, I can’t wait to see you, and give you a try! Happy Valentine’s Day!! ????

      Reply
  13. Laurie Ursiny says

    February 11, 2019 at 6:49 am

    Safe and secure in their new home
    not a worry in sight – you’ve made their future bright.

    Reply
  14. Anita Parker says

    February 12, 2019 at 5:38 am

    I love these! Here’s another:

    Roses are red
    Violets are blue
    Our patients have hope
    Because of donors like you!

    We provide resources for bladder cancer patients. Thanks so much, Shanon!!

    Reply
  15. Maddie Rehn says

    February 12, 2019 at 3:33 pm

    Rose are red, violets blue, this work wouldn’t work, if it wasn’t for YOU!

    Reply
  16. Genny Arredondo says

    February 13, 2019 at 10:49 am

    I LOVE this SO much! Thanks, Shannon for the wonderful idea. We’ve come up with:

    Girls are Strong
    This is their Hour
    Because of You
    They’ve learned Girl Power

    Pairing it with a photo of a girl in our program. Any ideas for compelling subject lines?

    Reply
  17. Helen says

    February 14, 2019 at 7:27 am

    I decided to jump on board and send an email to our donors. I’m getting such nice replies..thank you for the push. It’s making my Valentine’s Day very special!

    When people in need ask for help
    You give support, without a yelp
    They are safe and warm with things to do
    All because of people like you!

    Reply
  18. Jen Yuan says

    February 14, 2019 at 4:56 pm

    Chris and Shanon, we totally used this idea in an email we sent today! https://mailchi.mp/supportlpch/7a6qp1h78l-889321?e=5e6e136116 Thank you for your creativity! xo

    Reply

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