What happens when a potential donor doesn’t seem that interested in your organization? Do you write them off and move on?
In this week’s video, Wendy Hatch from the Alford Group talks about finding ways to engage potential donors when there doesn’t seem to be a clear path to them. She tells a great story about a potential donor who was not too interested in an organization. She then talks about what the organization did that truly transformed the person into one of their largest donors.
If you have any stories or advice about engaging donors, please leave them in a comment box under the video. Thanks.
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Chris Davenport says
If you have any stories or advice about engaging donors, please leave them in a comment box. Thanks. 🙂
Loved hearing this! Almost every single one of our major board members began their relationship with us through a similar story. One because she attended a weekend convention with our teens, another because she opened her home to host a bbq, etc. We can trace almost every ounce of our success to correctly pairing something we do with a passion we know already exists within our donors. Great work!
Mary Gleason says
Well done, Wendy!