As the world is changing, so are donors’ motivations.
In today’s video, Mark Phillips, the head of Bluefrog Fundraising in the UK, shows you what his research is saying about donors, and why donors are giving now during the Coronavirus pandemic.
You’ll learn why you need to be asking your donors to give now, and how you should be communicating with them.
This video is an edited clip from a larger webinar. If you’re interested in watching the entire webinar, then click here.
Do you have any tips for communicating with donors during this crisis? If so, please share them in a comment box below the video. Thanks.
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