Do your donors think rationally when they give a gift?
At the start of this video, you’ll be asked a question by Jeff Brooks. The question is about making a gift. My guess is, just like your donors, you’ll probably get the answer wrong.
As the rest of the video unfolds, you’ll have a better understanding of what you’ll need to focus on when putting your message or story together.
Jeff will be presenting at the Nonprofit Storytelling Conference this year. You’ll have a chance to talk with him one on one. So, if you can, join Jeff at the conference this year. Click here for info.
If you have any stories or advice around motivating donors with your message, please share it with everyone else. Leave a comment under the video. Thanks.
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