Is communicating a clear and consistent message a problem for your nonprofit?
Does your organization have too many messages?
And how do you make it so that everyone in the organization understands and can articulate your message?
In today’s video, Kelly Pearson and Jessie Hooper from Wellspring Family Services will walk you through how they were able to create the clear and focused messaging their organization needed. They will introduce you to a “messaging matrix” that will help you to focus your message.
As you’ll hear in the video, once they started using the messaging matrix, they started raising more money and other great things happened…all because they took the time to focus their message.
If you have any stories or advice around focusing your message, please share it with everyone else. Leave a comment under the video. Thanks.
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