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Finding Major Donors Through a Planned Giving Program

Episode #189

Today’s video comes in two parts.

The first part features Sally Brunette.  She was the major gifts officer at the Seattle Humane Society when we filmed this episode.

Sally talks about how they started reaching out to an often overlooked pool of donors in order to find more major donors.  She’ll tell you what they did, and then also tell you about a positive flip side.

In the second part of this episode, you’ll meet Robin Callahan.  She was the Executive director at the Issaquah Schools Foundation when we filmed this episode.

Robin’s organization was very small and didn’t know how to start a planned giving program.  She’ll tell you how they started a simple planned giving program.

Do you have any tips around planned giving and finding major donors?  If so, please share them in a comment box below the video. Thanks.

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Comments

  1. Chris Davenport says

    January 21, 2018 at 10:03 pm

    Do you have any tips around planned giving or finding major donors? If so, please share them in a comment box. Thanks.

    Reply
    • Andy Gryll says

      January 22, 2018 at 5:02 am

      Great video and ideas.

      Reply
  2. Gregory Warner says

    January 22, 2018 at 6:27 am

    These are great stories. In line with them your viewers/readers might be interested in a post I wrote some time ago about the easiest way to grow your legacy society fast. https://imarketsmart.com/the-easiest-way-to-grow-your-legacy-society-5-super-simple-steps/

    Reply

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